Introduction: The Story Behind Looms of India

Welcome to the world of Looms of India, a home furnishing brand founded by two women entrepreneurs, Rajni Khanna and Ena Khanna. The brand brings you a collection of India-inspired textiles that are a perfect blend of craftsmanship and artistry. Rajni is an architect, teacher and mother, who is the brain behind Looms of India and Ena is former Assistant Director of Mergers and Acquisitions at E&Y, the operation backbone of Looms of India. In this blog, we will take you on a journey to discover the story behind our brand and how we are dedicated to preserving and promoting the rich textile heritage of India.

The idea of Looms of India was born out of a passion for Indian textiles shared by Rajni and Ena. They wanted to share the beauty and craftsmanship of these fabrics with the world and create a brand that would showcase the true essence of Indian textiles. And so, they set out on a journey to various parts of the country in search of the finest quality materials and the most skilled artisans. Their journey took them to the bustling cities as well as remote villages, where they discovered handloom sarees made from the softest cottons and silks, each one an intricate work of art. They also found modern fashion fabrics with unique prints and patterns that were perfect for contemporary taste. After carefully selecting only the finest materials, they worked closely with the artisans to create products that would showcase the true essence of Indian textiles.

The result of their hard work and dedication is the brand Looms of India. Today, we offer a wide range of products that are both traditional and modern, that are both timeless and trendy, and that are both authentic and accessible. Our products are made from traditional fabrics and techniques, but with a modern twist to cater to contemporary taste.

We are particularly known for our bed sheets and furnishings which are made from the finest quality cotton, linen and silk fabrics. Our bed sheets are available in a variety of sizes, patterns and colors to match any decor. Our furnishings collection includes cushion covers, throws, curtains, and table runners which are perfect for adding a touch of elegance to any room.

We are also proud to say that our products are ethically made and sustainably sourced. We work closely with the artisans to ensure that they are paid fair wages and that their working conditions are safe and comfortable. We also make sure that the materials we use are sustainably sourced and that our production process is eco-friendly.

In the future, we plan to expand our product line to include other textile items like shawls, scarves, and tablecloths. We believe that these items will complement our existing collection and will help us to promote the rich textile heritage of India even more.

In conclusion, Looms of India is more than just a brand. It’s a reflection of our passion and dedication to preserving and promoting the rich textile heritage of India. We are committed to bringing you the finest quality products that are a perfect blend of craft

Quality Meets Creativity in Looms Of India’s Premium Home Furnishings Collection

Home furnishings play a crucial role in creating a warm and inviting atmosphere in our homes. They are not just functional items, but also serve as a reflection of our personal style and taste. In recent years, the demand for quality home furnishings in India has been on the rise, and with it, the Direct-to-Consumer (DTC) home decor industry has seen a significant growth.

One brand that has been making waves in the industry is Looms of India. Founded by two women entrepreneurs, Rajni Khanna and Ena Khanna, Looms of India is a premium home furnishings brand that is dedicated to preserving and promoting the rich textile heritage of India. Their collection of products is a perfect blend of traditional craftsmanship and modern design, and is a reflection of their passion for Indian textiles.

The brand is particularly known for its bed sheets and furnishings, which are made from the finest quality cotton, linen and silk fabrics. Their bed sheets are available in a variety of sizes, patterns and colors to match any decor. Their furnishings collection includes cushion covers, throws, curtains, and table runners which are perfect for adding a touch of elegance to any room.

One of the things that sets Looms of India apart from other home decor brands is their innovative designs. The brand is constantly updating its collection with new and exclusive designs that are not only beautiful but also functional. Their designs are not only trendy but also timeless and are perfect for both modern and traditional homes.

In addition to their focus on design, Looms of India is also committed to producing ethically made and sustainably sourced products. The brand works closely with the artisans to ensure that they are paid fair wages and that their working conditions are safe and comfortable. They also make sure that the materials they use are sustainably sourced and that their production process is eco-friendly.

The DTC home decor industry in India is expected to grow at a CAGR of over 20% during the forecast period 2020-2025. With more and more consumers turning to online platforms to purchase home decor items, brands like Looms of India are well positioned to take advantage of this growth.

As the industry continues to grow, Looms of India will continue to innovate and create new designs, and will strive to bring more exclusive and unique designs to their customers. They aim to offer a wide range of products including shawls, scarves, and tablecloths which will complement their existing collection and help in promoting the rich textile heritage of India even more.

The brand’s commitment to quality and innovation has not gone unnoticed, they have gained a loyal customer base who appreciate the brand’s attention to detail and the high-quality of their products. The brand’s customer-centric approach has helped them to build a strong online presence and a loyal customer base.

In conclusion, Looms of India is a premium home furnishings brand that offers a unique blend of quality and creativity in their products. Their collection of bed sheets and furnishings are not just functional but also serve as a reflection of their passion for Indian textiles. With their innovative designs, exclusive collection, and commitment to ethical and sustainable production, Looms of India is well positioned to continue growing in the DTC home decor industry in India.

In a world where most people are looking for luxury home decor, Looms of India’s premium collection provides a perfect blend of traditional craftsmanship and modern design, making them stand out in the home furnishing market. With the DTC industry expected to grow, Looms of India is poised to become a leader in the Indian home decor market, offering quality home furnishings with a unique twist.
With Love and Emotions – Team LOI 

An Overview of Different Types of Home Furnishings Available in India

Home furnishings play a crucial role in adding comfort, coziness, and style to any household. In India, there’s an abundance of options to choose from, ranging from traditional to contemporary styles. This blog will explore some of the most popular types of home furnishings available in India to help you make an informed decision when it comes to decorating your home.

Block Printed Bedsheets: Block printing is an age-old technique that originated in Rajasthan, India. The process of hand-block printing involves carving intricate designs onto wooden blocks, which are then stamped onto fabric to create a beautiful and long-lasting bedsheet. With a wide range of colors, patterns, and designs to choose from, block-printed bedsheets are a great way to add some traditional charm to your bedroom.

Hand-Painted Cushion Covers: For those who love to add a personal touch to their decor, hand-painted cushion covers are the way to go. These cushion covers are made by hand, using bright colors and unique designs to create a one-of-a-kind addition to any room. Whether you prefer traditional Indian motifs or modern abstract patterns, you’ll find the perfect hand-painted cushion cover to match your style.

Kantha Work Bedsheets: Kantha work is a form of hand-stitching that originated in Bengal, India. This technique involves layering old cloth and then using simple running stitches to create intricate patterns and designs. Kantha work bedsheets are a great way to bring a touch of tradition into your home, with their beautiful designs and bright colors adding a pop of color to any bedroom.

Snug Fit Bedsheets: If you prefer a more modern look, snug-fit bedsheets are an excellent choice. These bedsheets are designed to fit snugly around your mattress, giving your bed a neat and polished appearance. With a wide range of colors, patterns, and materials to choose from, you’re sure to find the perfect snug-fit bedsheet to match your decor.

Fitted Bedsheets: Similar to snug-fit bedsheets, fitted bedsheets are designed to fit snugly around your mattress, giving your bed a polished look. With a variety of colors, designs, and materials to choose from, fitted bedsheets are another great option for those who prefer a modern aesthetic.

In conclusion, there’s no shortage of options when it comes to home furnishings in India. Whether you prefer traditional styles or modern designs, there’s something for everyone. So go ahead, find the perfect home furnishings to make your home comfortable, cozy, and beautiful!

A Working Couple’s Guide to Finding the Perfect Fitted BedSheet – Comfort and Convenience at Its Finest!

For working couples, finding the perfect fitted bedsheet can be a challenge. With the right bedsheet, you can ensure that you and your partner are both comfortable and get a good night’s sleep. The Loomsofindia Fitted Bedsheets are made from 100% cotton and they come with elastic corners to fit any mattress size. This makes them perfect for couples who need comfort and convenience without compromising on quality. Shop online now to find the perfect fitted bedsheet for your needs!

For couples who are constantly on the go, finding the perfect fitted bedsheet can be a daunting task. With so many choices available in the market, it can be difficult to find one that provides both comfort and convenience. Fortunately, Looms of India Fitted Bedsheets are here to make your life easier! Made with high-quality cotton, these fitted bedsheets provide an extra layer of comfort and convenience for working couples. They come with elastic straps that ensure a snug fit on any mattress size. So, if you’re looking for a comfortable and convenient bedsheet solution, look no further than www.Loomsofindia.in Fitted Bedsheets! Shop online today and enjoy the perfect combination of comfort and convenience!

Creating an Efficient and Cozy Home Office Setup

In a small house, space is always at a premium. That’s why it’s important to be able to make the most of the limited space we have. One way to achieve that is by turning the bedroom into the new “living room”. This doesn’t mean getting rid of traditional living room furniture, but it means creating a multi-functional space within your existing framework. With careful planning and design tips for smaller homes, you can make your bedroom feel like the main gathering and entertainment area for your nuclear family lifestyle.

With the rise of nuclear families and people launching their own startups or freelancing from home, many small houses are becoming a reality. But with limited space, you need to make sure that your house is optimized for comfort and productivity. That’s why it’s important to have the perfect ‘living room’ that can double up as a bedroom and a workspace.

This new ‘living room’ needs to be multifunctional, which means having the right furniture and design elements in together in just one space. So if you live in a small house, finding creative ways to maximize every inch of your home is an essential step towards creating the perfect “living room” that works for all members of your nuclear family lifestyle.

For many homeowners, a house is much more than just four walls and a roof. In today’s nuclear family lifestyle, a house should be equipped with features to make it comfortable and inviting. But when designing a smaller home, the traditional living room may not fit into the design. As such, many people are rethinking the way they approach designing their homes. Many are searching for clever solutions such as using the bedroom as their new ‘living room’. Furthermore, design tips for smaller homes need to be considered so that families can maximize the space available without compromising on comfort. In this article we will explore what is being done to design small houses and how bedroom could be transformed in order to create an inviting living space for modern lifestyles.

How to Achieve Work-Life Balance and Improve Performance with Home Decor and Mindful Living

Work stress has been identified as a significant cause of depression and suicidal tendencies among people in India. According to a World Health Organization (WHO) report, India has the highest suicide rate in Southeast Asia, with around 18 suicides per 100,000 people. A survey conducted by the Associated Chambers of Commerce and Industry of India (ASSOCHAM) found that around 42.5% of employees in the corporate sector in India suffer from depression or general anxiety disorder due to high levels of work-related stress.

The situation has become more severe since the COVID-19 pandemic, which has forced many companies to lay off employees or reduce salaries, causing financial strain and job insecurity among workers. In addition, work from home arrangements have made it difficult for employees to maintain a healthy work-life balance, leading to increased stress levels.

Here are four effective ways to reduce stress at home and improve sleep quality for a better work/life balance:

  1. Create a Relaxing Atmosphere in Your Bedroom

Your bedroom should be a sanctuary for relaxation and rest. When you step into your bedroom, you should feel a sense of peace and calm. Consider adding soft lighting, calming colors, and comfortable bedding to create a relaxing atmosphere. Also, make sure your bedroom is free from clutter and distractions. A clean and organized space can help you feel more at ease and promote a restful sleep.

  1. Practice Meditation

Meditation is an excellent way to reduce stress and promote relaxation. It involves sitting comfortably, focusing on your breath, and letting go of any thoughts or distractions. Regular meditation practice has been shown to reduce job stress, anxiety, and depression. Start by meditating for just a few minutes each day and gradually increase your time. You can also use guided meditation apps or videos to help you get started.

  1. Try Relaxation Exercises

Relaxation exercises, such as deep breathing and progressive muscle relaxation, are also effective in reducing stress. Deep breathing involves taking slow, deep breaths and exhaling slowly. This technique can help slow down your heart rate and relax your body. Progressive muscle relaxation involves tensing and relaxing different muscle groups in your body, which can help release tension and promote relaxation.

  1. Unwind Before Bedtime

Finally, it’s essential to take time to unwind before bedtime. This means disconnecting from work, electronics, and other distractions and focusing on relaxation. Consider reading a book, taking a warm bath, or listening to calming music before bed. Also, make sure to turn off all electronics at least 30 minutes before bedtime to help your body prepare for sleep.

By creating a relaxing atmosphere in your home, practicing meditation and relaxation exercises, and taking time to unwind before bedtime, you can reduce stress levels and improve sleep quality for a better work/life balance. These simple practices can have a profound impact on your overall well-being and help you achieve greater productivity and success. Start implementing these strategies today and see how much of a difference they can make in your life.

Unfolding the Rich Tapestry of India to the World: Nita Mukesh Ambani Cultural Centre Shines as the Global Show Window for Looms of India

On March 31, 2023, the Nita Mukesh Ambani Cultural Centre made history by opening its doors to the public. This multi-disciplinary cultural space was the first of its kind in India and showcased the country’s best offerings in music, theatre, fine arts, and crafts to audiences from around the world.

The launch programming featured a range of carefully curated art and craft exhibitions, including the ‘Swadesh’ exposition, which celebrated India’s diverse cultural traditions. Alongside this were three blockbuster shows – ‘The Great Indian Musical: Civilization to Nation,’ a musical theatrical performance, ‘India in Fashion,’ a costume art exhibition, and ‘Sangam/Confluence,’ a visual art show. Together, these programs provided a glimpse into India’s rich cultural heritage, highlighting its global impact and showcasing the versatility of the Cultural Centre’s spaces.

Speaking at the launch event, Mrs. Nita Ambani shared her thoughts on the significance of the Cultural Centre, stating that bringing it to life had been a sacred journey. She explained that the Centre was created as a space to promote and celebrate India’s artistic and cultural heritage in cinema, music, dance, drama, literature, folklore, arts, crafts, science, and spirituality. It was also a place where the world’s best could be welcomed to India, while India showcased its best to the world.

The opening of the Nita Mukesh Ambani Cultural Centre was a defining moment for India’s cultural infrastructure, offering a platform for artistic expression and a space for cultural exchange. The Centre continues to host a diverse range of exhibitions, performances, and events, attracting visitors from all over the world to experience the best of Indian arts and culture.

One of the primary objectives of the Nita Mukesh Ambani Cultural Centre is to showcase the diversity of Indian textiles to the world. The centre’s exhibitions and events provide a platform for weavers, designers, and artisans to showcase their work, attracting both national and international attention. In a recent interview with India Today, Mukesh Ambani said, “The Nita Mukesh Ambani Cultural Centre has been established to promote India’s rich and diverse cultural heritage. One of our primary aims is to showcase India’s textile traditions to the world, and we are committed to preserving these traditions for future generations.”

The Nita Mukesh Ambani Cultural Centre has also been working closely with artisans and weavers, collaborating with them to create new designs and products. The centre provides support to artisans by offering them training, funding, and marketing opportunities. In an interview with Business Standard, Prasad Bidapa, a renowned fashion choreographer and consultant, said, “The Nita Mukesh Ambani Cultural Centre is doing an excellent job of collaborating with artisans and weavers. They are not just providing them with a platform to showcase their work but are also supporting them in various ways. This is critical for the preservation of India’s textile traditions.


The team Looms of India are overwhelmed by this great initiative of Reliance Foundation and can’t thanks enough for this great service India and specially Textile and Looms weavers 

Credits: 

reliancefoundation

Livemint 

Image Credits:

NMACC official website